How to Become a Lotto Retailer
Interested in learning how to become a lotto retailer? Want to learn more about selling lottery tickets, and earning commissions and bonuses for winning tickets?
What most lotto retailers love is that these games bring in customers. Those customers take full advantage of the lottery, as well as your products and services.
If you’re looking for ways to attract new faces, consider the lottery. Today, we’ll talk about how to sell lottery tickets in your store. You’ll be on your way to a good time, more business, and the potential to win big yourself!
How to Become a Lotto Retailer
Here, we’ll give you some information on how to become a lottery retailer. You’ll certainly want to read the rules and regulations. See your state's guidelines and application in full for a comprehensive understanding. We’ll hit the 4 high points.
Above all, you must meet your specific state’s requirements. In other words, you must prove that your establishment is suitable for selling lotto tickets according to your own state lotto laws.
1. Complete Official Lotto Retailer Application for Your State
So, how do you apply to become a lottery retailer? Every state has an official lotto application form that is to be completed by potential retailers. You’ll be asked about the following:
- legal business name and address
- liquor license
- contact person(s)
- business owners/personal info
- tax identification
These applications are usually located on your state lottery website. Check out our blog post for more info regarding who regulates the lottery in your state. Then, download the relevant form to be sure you’re completing up-to-date, accurate documents.
2. Pay for and Submit Application
Expect an application fee when you go to submit your lotto agent application form. Fees vary. Louisiana charges only $35. Florida charges $100 and Michigan $150. Consider this a piece of your light investment. The review of suitable establishments takes time. This is simply part of the process.
3. Meet with Lottery Representative On-site
A state lotto representative will come to your place of business. They’ll assess the location and whether you meet requirements.
Requirements for Selling
Wondering how to get a lottery license? Keep reading for some key areas your state lotto rep will check when they pay you a visit.
Selling lottery tickets is a systematic endeavor. It’s important that all inventory and accounting are recorded, checked, and even monitored at times. Keeping accurate records can help prevent running into problems. Prompt reporting of lost or stolen tickets is essential.
You’ll want to understand demographics and other established lotto retailers in your area. If you’re in the vicinity of other retailers, that may prevent you from selling tickets.
The Americans with Disabilities Act (ADA) is a federal law. And all lottery retailers must be compliant. Every state resident should be able to access and play the lottery.
Check your state’s requirements. We’ve pulled this information from Delaware, Kentucky, and Maine, specifically.
4. Have Terminal Installed
Once the state lottery rep deems you’re a fit, the ticket terminal will be installed. Authorized lotto reps do this. All of the terminal ticket dispensing and online gaming functions will be tested.
The rep will come with supplies and training. Things like cardstock for printing and promotional material will be delivered to you.
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